Ingrid: Mobile Game for Energy Awareness
Ingrid is a mobile game that teaches players how to manage household energy consumption through fun, everyday decision-making.
Ingrid - A Mobile Game for Energy Awareness
Ingrid is an educational mobile game developed in Unity that teaches players how to manage household energy consumption through everyday decision-making. Inspired by the aesthetic of The Sims, the game provides a fun and interactive way to learn about sustainable living and energy efficiency.
Ingrid is an educational mobile game developed in Unity that teaches players how to manage household energy consumption through everyday decision-making. Inspired by the aesthetic of The Sims, the game provides a fun and interactive way to learn about sustainable living and energy efficiency.
Players step into the life of Ingrid, a young woman navigating her daily routine while trying to reduce electricity usage and save money. From turning off lights and unplugging devices to choosing the most efficient times to cook or work from home, every action impacts the household’s energy consumption and utility bill.
Targeted at a wide audience—from children to adults—Ingrid features a colorful, cartoon-style UI that makes energy-saving habits easy to understand and engaging to apply.
Challenges
Balancing Fun with Educational Value
One of our core challenges was designing gameplay that remains engaging while effectively conveying messages about energy efficiency and sustainable habits. We had to avoid overwhelming players with information while still achieving clear learning outcomes.
Designing a Universal and Accessible Interface
We needed a user-friendly interface that clearly communicates gameplay mechanics and sustainability concepts to users of all ages and backgrounds, including younger players with minimal gaming experience.
Optimizing for Mobile Performance
To ensure broad accessibility, the game had to perform well across a range of Android devices, including lower-end models—without sacrificing visual quality or interactivity.
Realistic energy simulation
Representing the impact of each decision on energy consumption in a way that was accurate but not overly technical.
Solution
We combined simple mechanics, real-time feedback, and stylized visuals to deliver an engaging, modular energy-awareness game.
Our Solution
We delivered a polished mobile game experience that merges simple gameplay mechanics, real-time learning feedback, and optimized visuals to encourage environmentally responsible behavior through play.
Simple, Everyday Mechanics with Impactful Consequences
We focused on everyday household decisions—such as unplugging unused electronics, adjusting routines, or turning off appliances. Each action immediately affects the player’s energy usage and budget, reinforcing real-world energy-saving principles through engaging gameplay.
Real-Time Feedback for Learning Through Play
A clean and dynamic heads-up display (HUD) provides real-time updates on electricity consumption and available funds, helping players quickly understand the link between their actions and their utility costs. This reinforces cause-and-effect thinking and makes learning seamless.
Stylized Low-Poly Visuals for Performance and Appeal
To balance aesthetics with performance, we implemented a low-poly, cartoon-inspired visual style. This design choice reduced processing demands while delivering a vibrant, modern look that resonates with both kids and adults.
Modular Architecture in Unity for Future Growth
The game was built using a modular architecture in Unity, allowing for easy updates, scalability, and fast iteration. New scenarios, energy challenges, or difficulty levels can be added without rebuilding the core system—making Ingrid highly adaptable for future educational campaigns or regional adaptations.
Services & tech stack
Services
Product strategy
Product design
Technologies
Unity
IOS
Android
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